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About

Brooke Lighton

  • Born New York, lives in Chicago area

  • Syracuse University, La Sorbonne

  • Start: Ogilvy & Mather, Copywriter

  • Moved to Foote Cone & Belding, Group CD

  • Launched Lighton Colman

  • Currently owner/creative director at Brooke Lighton Writes

  • Experience: B2C and B2B: content creation for branding, creative thinker and writer for all digital media

A native New Yorker, I started my career as a science writer at Memorial Sloan-Kettering Cancer Center; first in pediatric psychiatry and then writing and reporting on grants for the head of the breast cancer department. After moving over to the marketing department for two years, I took a job at a small PR firm. Marriage brought me to Chicago where I. landed a copywriting position at Ogilvy & Mather, and later as a group creative director at FCB.

 

With a passion for entrepreneurship, I started my own agency, Lighton Colman and have reinvented that original firm several times. My category experience covers a wide swath of industries for whom I’ve done branding and omni-channel marketing. With a focus on the B2B side, I have also lent my talents to B2C marketing. Categories include:

Retail

Healthcare

Medical Device

Food Service

Financial Services

Consulting

Consumer Products

Fashion

Higher Education

Technology

Packaging

Industrial

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